Circular lights hanging down from a wood slated ceiling in the Robin's Nest Café.

AboutStrategic Vision

All People, All Programs. This underlying tenet guides our intentional approach to 21st-century issues. We prepare our students to solve problems and, as scholars, we tackle big challenges and important questions. Our research is significant and impactful. We shape legislation and public policy, frequently collaborating with the UW-Madison Division of Extension. Our work enhances the lives of people across the state’s 72 counties and 12 tribal nations, as well as around the world.

Mission, Vision & Operating Principles

Our Mission

The UW–Madison School of Human Ecology mission is to understand the complex relationships and
interdependence among individuals, groups, and families and to focus on quality-of-life issues through research, creative innovation, education, and outreach.

Our Vision

To rise in local and global prominence, always keeping the Wisconsin Idea front and center as we prepare students for the 21st century and conduct cutting-edge research and outreach that improves lives and drives economic growth in Wisconsin and across the United States.

Download SoHE’s Strategic Plan 2018–23

Our Values & Operating Principles

  • We diligently pursue our mission by setting goals, creating action plans, and tracking our progress.
  • We act with transparency and do what we say with the highest integrity, follow-through, and follow-up.
  • We are committed to creating a supportive working and learning environment and value inclusion and coexistence of different groups and world views.
  • We believe that teaching, research, creative innovation, and outreach are enhanced when they are integrated.
  • We honor our long history and land grant mission as part of University of Wisconsin – Madison.
  • We are committed to creating a high-performing organization through excellence, innovation, entrepreneurship, and teamwork.
students gather on Bascom hill in the springtime

Land Acknowledgement

Humans have called this place home for 12,000 years and counting. Today, the University of Wisconsin–Madison rests in the ancestral land of the Ho-Chunk Nation, the People of the Big Voice, who have called this place Teejop (day-JOPE) for time immemorial. We as a university community continue to create and build upon our partnerships with the 12 First Nations of Wisconsin. We as a state university respect the inherent sovereignty and unique legal status, as affirmed and set forth in state and federal law, of the First Nations of Wisconsin.

Learn about Our Shared Future