Dean Shim Explains the Power of a Pricey Present.
Would you rather send your boss an edible arrangement or a bunch of grapes for $11,000? Well if you live in Japan, you might have to opt for the second option.
Japan has popularized gifting these exclusive and pricey grapes, also known as Ruby Roman grapes, for special occasions or someone socially important. According to Dean Shim, “people purchase these expensive fruits to demonstrate how special their gifts are to the recipients.” The recipients usually include someone who is socially important like your boss or business partner. Read more about the grapes and the power they hold here.