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Robb: Will Omicron change how people act?

Associate Professor Cliff Robb says not so much, as consumer confidence is still strong despite risk. “It’s almost like we’ve embraced this element of, well, this is going to be weird,” says Cliff Robb, an associate professor of consumer science at the University of Wisconsin-Madison. “But we’re not willing to change anymore.”


Source: MarketWatch, Megan Cassella – megan.cassella@dowjones.com

 

Read the full article at: https://www.marketwatch.com/articles/consumer-behavior-holds-the-key-to-omicrons-economic-impact-51640908415?mod=newsviewer_click